What everything means.

What it is

A custom-designed website with up to 5 pages, like Home, Services, About, Gallery and Contact. It's built from scratch for your business, not a template, and it works great on phones.

Good for

Businesses that need a real website for the first time, or need to replace one that looks outdated or broken.

What you get

• Up to 5 custom pages
• Works on phones, tablets and computers
• A contact form that sends messages straight to your email
• Tap-to-call and tap-to-text buttons
• Search basics: every page gets a title and description so Google knows what it's about
• Your domain and hosting set up for you
• Two rounds of revisions

What it is

Starter plus the extra pieces that help local customers find you: pages for the towns you serve and your Google Business Profile set up correctly.

Good for

Businesses that work in their hometown and a few nearby towns. For example, a Bowling Green business that also serves Smiths Grove and Scottsville.

What you get

• Everything in Starter, up to 8 pages
• 3 town pages, like Bowling Green, Smiths Grove and Scottsville
• Google Business Profile setup (the listing that shows up on Google Maps)
• Behind-the-scenes info that helps Google read your business name, hours and location
• Google Search Console connected, Google's free tool that shows how people find your site

What it is

For businesses that drive 30 to 60 miles for work. You get a page for each town you want to show up in, each one written for that town.

Good for

Contractors, inspectors, lawn crews and other service businesses that cover a whole region, like all of South Central Kentucky.

What you get

• Everything in Local
• 12 town pages total (your 3 hometown pages plus 9 more)
• Each town page written for that town, not copy-and-paste
• Your service pages linked to your town pages so Google sees how they connect
• Extra town pages $99 each

What it is

Everything in Regional, plus a secure, private side of your website that only you (and your customers, if you want) can log into. It's like having your own custom app.

Good for

Businesses tired of juggling paper, spreadsheets and five different apps.

What you get

• Everything in Regional
• A secure owner dashboard with your own login
• A client portal or lead tracker
• Your own database for records, documents and photos
• The Works included: your own books for expenses, income and profit and loss
• Saves to your phone's home screen like an app

What it is

Your Google Business Profile is the box that pops up on Google and Google Maps when someone searches for your business or what you do nearby. It shows your phone number, hours, reviews, photos and a link to your website.

Good for

Any local business. For most service businesses it brings in more calls than the website itself.

What you get

• Profile created or cleaned up
• The right business categories and service area
• Hours, photos, description and website link
• Help getting through Google's verification

What it is

A page about your service in a specific town, like "Roof Repair in Glasgow, KY." When someone in Glasgow searches for what you do, this page gives Google a reason to show your business.

Good for

Businesses that serve more towns than their package covers.

What you get

• A page written for that town, with local details
• Linked to your services and contact page
• Added to your sitemap so Google finds it

What it is

I connect the scheduling tool you already use, like Calendly, Square Appointments or an industry tool, to your website, so customers can pick a time without calling you.

Good for

Inspectors, salons, service calls, consultations. Anyone who books appointments.

What you get

• Booking built into your site, styled to match
• "Book now" buttons where customers expect them
• A test booking to make sure it all works

What it is

Custom motion designed for your business. For example, a mower cutting stripes across a lawn company's homepage, or a drone flying across an inspector's site.

Good for

Businesses that want to stand out from every other site in their industry.

What you get

• An animation designed around your business
• Built to load fast and run smoothly
• Automatically turns off for visitors who've set their phone to reduce motion

What it is

A form where customers enter a few details, like lot size, square footage or number of rooms, and instantly see an estimated price. You set the rules and the pricing. When they like the number, they send it to you.

Good for

Lawn care, cleaning, inspections, pressure washing, painting. Any job you can roughly price from a few details.

What you get

• A calculator built around your real pricing
• Instant estimates customers can send to you as a lead
• Easy price changes when your rates change

What it is

A sign-up form on your site plus emails that send themselves: a welcome email when someone signs up, seasonal reminders, and follow-ups after a job. You write them once and they keep working.

Good for

Businesses with repeat customers, like HVAC tune-ups, lawn care, pest control, inspections and detailing.

What you get

• A sign-up form on your site
• Welcome and reminder emails set up and scheduled
• An unsubscribe link in every email, which the law requires

What it is

A secure way for customers to pay you online with a card, using Stripe, one of the largest payment companies. The money goes into your bank account.

Good for

Businesses that take deposits or want to stop chasing checks.

What you get

• Pay buttons for deposits or invoices
• Receipts emailed to your customer automatically
• Card details handled by Stripe, never stored on your site

What it is

A private part of your site where you track your business money: expenses, income, receipt photos and mileage. At the end of the year, you print a profit and loss report for your accountant.

Good for

Owner-operators and small crews who mainly need to track money in, money out, receipts and mileage.

What you get

• Log expenses and income from your phone
• Snap receipt photos and attach them
• Mileage log for business driving
• Profit and loss by month, quarter and year
• Print or export for your accountant
• Categories built around your business

What it is

Text or message me a change when you need one. I make it, and you pay for that update.

Good for

Businesses whose website rarely changes.

What you get

• One update covers a single change of up to about 30 minutes of work
• Examples: new photos, new prices, new hours, rewording a section

What it is

A monthly plan where I keep your site online, secure and up to date, plus a little time each month for changes.

Good for

Businesses that update their site now and then and don't want to think about it.

What you get

• Hosting and your security certificate (the padlock in the address bar) kept running
• Domain renewals handled, billed at cost
• I watch for your site going down
• Up to 30 minutes of updates each month (unused time doesn't roll over)
• If your site goes down, I start on it within 1 business day; updates usually done within 2

What it is

The plan for sites with logins, customer data or The Works. On top of Care, I look after your database and back it up every week.

Good for

Required for Pro sites and sites with The Works.

What you get

• Everything in Care
• Your database and logins maintained
• A weekly backup of your data and uploaded files, kept for 30 days
• Up to one hour of updates each month